The challenge
Xullox builds a hardware device that plays content like YouTube, Disney, or Netflix on business screens, showing ads as an overlay on top of the screen. The challenge was managing hundreds of devices, their ad campaigns, and their performance from a single place.
Ad campaign management per device
Ainoa built a custom system for Xullox that manages all of its devices, generates QR codes for each ad campaign, and tracks how many people saw it, how many scanned the code, and who opened the links.
Control by location, device, or entire company
Everything can be configured by location, allowing control of a specific device, a full venue, or the entire company from the same panel.
Queryable in real time
Xullox's system also has its own MCP server, to check campaign and device status in real time from tools like Claude or ChatGPT.